A steady stream of income only happens with a steady stream of work. Having jobs coming in as much as they are being completed, is crucial to the stability of your business. In both the short AND long-term. The best way to make this happen? Word-of-mouth. As simple as it sounds, referrals are what keeps the jobs coming in and your business booming. Below we’ve outlined a few key ways you can get more referrals.
Tip: Make sure you check the end of this article for a link to an online To-Do List you can use to help you with this.
This method of generating referrals is tried and true. It is one of the more inexpensive ways to get word out about your business, and just simply effective. Flyers can take many shapes and forms but they key point that should be stressed is appearance.
Make sure your flyer:
Anything more you can do to grab people’s attention, like offering a discount on the flyer, will only improve your likelihood of getting more referrals.
What is the first thing you do these days when you’re looking for a product or service? You certainly don’t reach for the white pages in the cupboard next to the home phone. The first thing that people do before hiring a business is search for the service or product online. If you don’t have a website, people will often skip over you and choose someone who does.
The website provides you with:
It gives you the scope:
Generate referrals by:
All these avenues work together to build trust in you and your business, giving customers confidence that they can rely on you to get the job done. They can also effectively integrate with one another so that your business presents professionally with a sense of cohesion, which makes it much easier to generate referrals. Not just from other customers, but through your local community and other businesses too!
**most of these can apply to creating a website or reviewing an existing one